“Sea Kittens”, Seriously?
January 17, 2009
I heard this on NPR so it must be true:
“Sea kittens” is the new term being used by People for the Ethical Treatment of Animals, for the creatures they believe are in dire need of an image makeover: fish.
“PETA thought that by renaming fish sea kittens, compassionate people who would never dream of hurting a dog or a cat might extend that sympathy to fish, or sea kittens,” PETA campaign coordinator Ashley Byrne says.
My favorite part of this story is when NPR interviews a little girl about what she thinks of the “sea kittens” marketing campaign and the girl says, “They [PeTA] say that they are intelligent but they’re not really. They have tiny, tiny little brains. Tiny. Miniature…”
And story ends with this hilarious quote:
“It may raise some money for PETA but I don’t think it will change the way we manage the fisheries… I think I may eat some sea kittens tonight.”
